OneOrder raises $16m from Delivery Hero Ventures, Norrsken22, others
OneOrder is a supply chain and logistics solution for the hotel, restaurant, and catering industries in Egypt.
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OneOrder, the tech-enabled supply chain and logistics solution for the hotel, restaurant, and catering (HoReCa) industries in Egypt, has raised $16 million in equity and debt in a Series A round. The round is led by previous investor Delivery Hero Ventures, with participation from Norrsken22 as well as Egypt-based Nclude and A15. This follows a $1 pre-Seed and $3 million Seed round in February and December 2022, respectively.
Tamer Amer, CEO of OneOrder, said, “Like many supply chains across Africa and the MENA region, HoReCa is extremely fragmented and relies on manual processes involving multiple stakeholders. This results in businesses having limited price-transparency, a lack of access to quality stock-keeping units (SKUs), high waste and storage costs, and limited financing to grow their businesses.”
Amer continues, “Currently, restaurants and hotels must work with hundreds of suppliers to maintain stock, receiving 10 to 20 deliveries each day, which disrupts operations without eliminating shortages. Previous attempts to solve the problem have simply digitised the issue, which any ERP can do. Instead, OneOrder takes a comprehensive approach to streamlining the entire supply chain, acting as a one-stop-shop by storing all the ingredients that restaurants might need in our strategically located warehouses.”
Brendon Blacker, managing partner at Delivery Hero Ventures says, “We are honoured to lead OneOrder’s Series A round and grow our investment as the company revolutionises the HoReCa supply chain in the MENA region. This funding creates an exciting opportunity to expand the huge value that OneOrder enables for its customers across a wider geographic footprint and replicate the great success they have already achieved in Egypt.”
Natalie Kolbe, general partner at Norrsken22 says, “We are pleased to back OneOrder as our fund’s first investment into Egypt, as we believe it has the potential to revolutionise the HoReCa supply chains across Africa and beyond. The team is led by exceptionally experienced operators, and we look forward to supporting them in opening up multiple new markets and becoming the full stack HoReCa technology solution.”
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