Africa’s E&M landscape is poised for strong growth, with key African markets (South Africa, Nigeria and Kenya) set to surpass the global average CAGR of 3.9% from 2024 to 2028.
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PwC’s Africa Entertainment and Media Outlook
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Africa’s E&M landscape is poised for strong growth, with key African markets (South Africa, Nigeria and Kenya) set to surpass the global average CAGR of 3.9% from 2024 to 2028.