Senegal: Bamboo Capital fund backs fresh produce platform
Afrikamart, a West African agritech start-up, has announced the closing of a $850,000 seed round of financing from venture capital groups including the BLOC Smart Africa fund managed by Bamboo Capital Partners, Orange Ventures, Launch Africa and Teranga Capital.
The proceeds from the financing will allow the company to ramp-up its purchases from smallholder farmers across Senegal and efficiently manage the logistics and last mile delivery of 14 fresh types of vegetables directly to street vendors and small retailers, restaurants and hotels in Dakar and Mbour.
By doing that, Afrikamart will create efficiencies, enhance information and trust in the marketplace, increase the diversity and quality of local produce available to consumers, eliminate late payments by intermediaries, reduce waste (up to 50% of fresh produce is typically wasted), and position itself as the buyer and seller of choice for both producers and retailers. The company was founded in 2018 by three-time entrepreneurs Mignane Diouf, a software engineer, and Albert Diouf, an agricultural commodity trader.
Afrikamart’s end-to-end solution allows a formalisation of the fresh food value chain and the empowerment of small market operators. To date, nearly 2,000 farmers have provided Afrikamart with fresh produce; up to 10 tonnes have been delivered per day to 500 regular customers across four cities in Senegal. The company expects to have onboarded a total of 5,000 farmers and 2,000 retailers by year end.
“After launching our small retailer trading programme in late 2021, we have been overwhelmed by the demand for our solution. The annual fresh fruits and vegetable market in Senegal represents half a billion tonnes and a $1 billion market opportunity. Once we have successfully entered the Senegalese market, we intend to take our tech platform and know-how to other West African countries,” said Mignane Diouf, founder and CEO of Afrikamart.
“Afrikamart has introduced innovation in the fresh produce supply chain, underpinned by one of the fundamental Sustainable Development Goals of achieving food security and promoting sustainable agriculture. We support the exceptional passion that the founder has demonstrated in addressing a critical gap in fresh produce distribution while delivering impact to smallholder farmers, small retailers and eventually the end consumers. We look forward to this great partnership as we support the business to scale and drive impact across the African continent,” commented Jean-Philippe de Schrevel, founder and managing partner, Bamboo Capital Partners.